If you have a website and want to market it, you should check out these ad monetization platforms.
You must always be on the lookout for new and innovative ways to monetize your website as a publisher. On the other hand, increasing website traffic and producing a substantial revenue stream might be tough, especially in a constantly changing business.
Your monetization tactics should be solid if you have a high-quality website with a lot of organic visitors. However, some websites that do not generate enough traffic resort to paying for it.
So, if you’re in the online business and want to promote your brand, you’ve probably heard that employing an ad network is the best way to do so.
In this sense, the most well-known ad monetization platform in the world is Google Adsense, which allows publishers of Google content network websites to display relevant ads in text, photos, videos, and interactive media that are relevant to the content and audience of their sites.
However, some publishers or bloggers frequently complain about various faults with the program and prefer to explore alternative choices since they believe Google Adsense does not suit their needs. So, if you’re in this line of work, don’t expect to be disappointed! Here are some excellent ad monetization services for effectively promoting your website:
MediaFem is a 12-year-old ad network that uses programmatic platforms to connect content websites with advertisers, then collects a fee based on the software’s on-site income.
It has developed a set of customizable marketing rules that enable any advertisement to target those who are interested in the information being provided. In return for showing adverts on the site, publishers earn 70% of the money collected by MediaFem. These percentages are never averaged among publishers and stay stable regardless of a publisher’s geographic location.
Taboola is a popular content discovery and native advertising platform that helps companies reach out to highly targeted audiences and increase traffic.
Personalized content recommendations from Taboola may be found in the feed as well as as a widget at the bottom, top, or side of blog articles. You may also segment your audience depending on their location, device, operating system, and kind of connection.
With the application, you have complete control over your campaigns, from defining your own goals to changing the daily ad distribution once they go live. Taboola is an excellent tool for anyone who want to examine how effective their marketing is and where they can improve.
OpenX is another high-performing and premium video ad network that connects advertisers and publishers through their platform using remarkable and efficient tactics and technology. It provides you with several alternatives in various ad formats and models for producing large income with less work; in-content and in-content sticky are two of the most popular ad forms.
It claims to have 100 percent fill rates and a considerable number of customers since it has worldwide access to consumers in 200 countries and pulls traffic from them. If you use it as your advertising network, you will be able to select the target demographic and bid on it yourself, allowing you to earn more money. You may use any advertising server or player accessible because it supports practically all of them. It also supports all screens and web pages from all around the world.
Also published on Medium.