Are you thinking about monetizing your app with mobile ads? You are, without a doubt, on the right course.
There are more than 6 billion smartphone users on the planet, which means that 80% of the population possesses one. Furthermore, people are spending more time on their mobile devices, with mobile devices accounting for 71% of total digital time spent.
According to certain polls and figures, mobile devices like smartphones and tablets will account for more than half of all internet access by 2026. Mobile advertising has increased in popularity in recent years when businesses began to examine this data, and there are many various types and formats to choose from, including native advertisements, video ads, expandable ads, and more.
What Makes Mobile Ads So Effective?
To begin with, it allows you to get to know your audience. Consumers increasingly want greater customisation from businesses than ever before, and there’s no better way to figure out who they are and what they want than to look at their offline hobbies.
Some consumers use search engines to find “Dolce & Gabbana bags,” but then purchase them from Gap. You may use location data to better understand your target clients and then use that information to generate more relevant mobile ads with mobile advertising.
Second, mobile advertising provides vital information in real time. Smartphones enable you to acquire vital insights by giving exact location data, allowing you to send higher-quality and more effective real-time messaging to potential customers. As a result, you’ll be able to construct more tailored audiences and target shoppers when they’re actively seeking.
Finally, research reveals that Internet users have developed banner blindness and have stopped noticing Internet advertising, while an increasing number of people employ ad-blockers to prevent advertisements from showing at all. Both of these instances are avoided with mobile advertising, allowing mobile ads to be more successful.
How to Begin Using Mobile Ads
There are numerous platforms available to assist you in monetizing your website through this type of advertising. However, we strongly suggest that you try MediaFem, as it is one of the best on the market.
With over 12 years of ad monetization experience, MediaFem is a major SSP platform based in the United Kingdom. Their cutting-edge prediction engine gives you the tools you need to succeed in digital media.
One of the main advantages of using MediaFem is the usage of Ad Styles, which catch the viewer’s interest on a deeper level. This raises the likelihood of visitors clicking on the ad, resulting in more revenue.
In addition, MediaFem works with any video, display, or native format. It also publishes ads on a regular basis. You can choose from a variety of placement options, all of which can be customized to meet your personal style and preferences.
To begin using this platform, you must first complete a brief registration process.
- Select “Sign up” from the menu at www.mediafem.com.
- Fill in your name, website URL or Download URL (only for mobile apps), email address, and password in the form below.
- You will be able to access your dashboard once you have been accepted. Navigate to ‘Ad units,’ then ‘Add ad unit,’ where you can select any format from the drop-down menu.
- You save your changes after double-checking the key information, and that’s it! Your app will begin to display adverts, and you will be paid for each time someone visits it.