Are you considering displaying native ads on your site? Then continue reading because we’ll go over what it is and the reasons why you should give it a try. Not only that: we’ll also recommend the best ad network out there so you can start monetizing right away.
This technology, known as Native Advertisements or native ads platform, has been increasingly popular in recent years. It is far from being obsolete, and it is becoming an increasingly vital aspect of strategy. So much so that it is anticipated that they will account for 75% of advertising revenue in 2021.
Overall, this is an excellent niche for businesses and publicists, with the potential to generate ever-increasing earnings in the future. Don’t pass on this once-in-a-lifetime marketing chance!
In this post, we’ll discuss what native advertising is, examine the most frequent formats in which it’s delivered, and consider the benefits for your organisation. Continue reading if you want to learn everything there is to know about it!
What Is Native Advertising and How Does It Work?
Native advertising can be defined as “a type of paid media advertising that adapts in shape and functionality to the context in which it appears, allowing the user to be impacted in a less intrusive manner than traditional advertising.”
One of the most important characteristics of this sort of advertising is that it is not regarded as advertising because it is completely incorporated into its surroundings. When it appears in an online media, for example, we can see that it adheres to the format and editorial style. Nonetheless, we must always clearly indicate that it is sponsored content for ethical grounds.
Native advertising’s success is determined by the content’s quality. This should not be overly commercial and should always deliver value to the user, whether in the form of information, amusement, or, even better, both! Only after we’ve discussed the user’s difficulties and worries can we promote our product or service as a potential solution.
Another important factor is that it must be fully adaptable to the many devices and platforms available on the Internet, whether through text, images, videos, or interactive material with which the user can interact.
Benefits Of Native Advertising
There is more new traffic. Native advertising allows us to target users who are no longer interested in traditional advertising, making it a potentially lucrative traffic source. Furthermore, the cost per click for this traffic is usually rather inexpensive.
Increased visibility. When reading content online, users are “taught” to disregard adverts. Native ads, on the other hand, circumvent these protections by being incorporated and are 53 percent more visible than traditional banners.
An improved browsing experience. Because native advertising does not interrupt consumers’ reading, the browsing experience is significantly more pleasant, and our businesses’ reputations increase as a result. As a result, users are more receptive to advertising and more likely to share it, particularly in the case of content adverts. In fact, 32% of users would share ads on social media if it provided them with relevant information. As a result, we can see that the chances of triggering a viral response are substantially higher than with traditional advertising.
Learning about the target’s preferences. We will be able to regulate and adapt our communication approach based on the reactions to the content we disseminate in order to make it more effective.
At the top of the conversion funnel, there are more entries. Native advertising isn’t about making straight purchases; it’s about enticing consumers in the early stages of their interest with interesting content. As a result, it’s a good technique to build audiences for retargeting advertising and gradually guide them toward becoming devoted clients of the company.
But what is the best way to start with native ads? We are here to recommend the best ad network in 2022: MediaFem.
MediaFem is an internet advertising platform with a lot of features. Using cutting-edge technology and 12 years of industry expertise, we’ve created a powerful and simple-to-use solution to help your website develop and prosper. You may develop eye-catching advertising that will increase your visitors by providing relevant material and using the most efficient methods than other ad networks.
This platform is qualified to provide marketers with higher-quality content than other ad networks. This platform answers rapidly to ad requests, ensuring that each impression is delivered to your future clients in the most comfortable manner possible.
Publishers earn 70% of the revenue generated by MediaFem in connection with the service in exchange for displaying advertising with MediaFem. Your minimum payout is $100, which ensures that you will continue to earn money as your traffic rises. Standard methods of payment, such as Paypal, are also supported for paying out publishers. It is singled out as the one that pays the fastest and as one of the most fair digital arbitrage systems in the business when it comes to payment periods.
How To Get Started
To get started, create a MediaFem publisher account by completing the steps below:
- On the MediaFem website, go to “Sign up.”
- Fill in your name, website URL or Download URL (for mobile apps only), email address, and password in the corresponding places.
- You will be able to access your dashboard after the platform has accepted you. Select “Native Ads” from the ‘Ad units’ drop-down menu.
- After assessing the relevant data, save your changes, and that’s all there is to it! Your app will begin to display native advertisements, and you will be compensated for each contact you make with it.