Business owners, bloggers, and publishers who make money from Google AdSense had a tough year in 2020. 2 years ago, Google made changes to its software, as well as new regulatory requirements for California-based companies, such as the CCPA.
In this regard, AdSense is an excellent tool for producing a high revenue from your posts, whether it’s a personal account or a software development firm’s webpage. However, there are a few things to keep in mind in order to get the most out of the tool. That is why people seek advice on how to increase their AdSense revenue.
When it comes to making money from advertising, many people believe that traffic is the most important factor. The greater the amount of traffic, the greater the benefit. In addition, Google AdSense is based on a number of factors, including the type of content, where it is published, the source of traffic, and AdSense CPC. The cost per click is determined by marketers, and you should pay careful attention to it because certain advertisers are willing and able to pay more.
Let’s take a look at five ways to boost your Google AdSense revenue in 2021.
Write High-Quality Content
The subject of Bill Gates’ 1996 article is still relevant today. And given how customer tastes have changed over the last two decades, this is impressive. Even so, the most significant factor in making profits with AdSense is efficiency. Bear in mind, however, that the Google algorithm requires it to be significant and special.
The trend toward high-quality long-read materials is expected to continue in 2021, according to specialists. But what kind of content is perfect for boosting your Google AdSense revenue? An article’s perfect length, according to the study, should be between 770 and 1,000 words.
Nothing specific can be said about the material. Nonetheless, a number of people discuss the value of live content and its excellent user experience. Although video content will not directly benefit AdSense, it will allow you to attract more traffic to your website, which will result in increased sales.
Ad Location And Size Are Crucial
Ads can be put in easily accessible places on the internet, as everybody knows. Nevertheless, this issue is more complex than it seems on the surface. Some individuals, for example, feel it is best to place an ad above rather than below the article. In addition, since ad banners have the ability to annoy people, they should be used with precaution.
As a result, you should think of how you’d position ads on your website during the design and development process. AdSense Heatmap guidelines should be followed in order to do this. Before you start developing the website, familiarize yourself with this guide so that you can spot future ad placements ahead of time.
The central banner is 728×90 pixels wide, the sidebar is 300×250 pixels wide, and the upper banner is 160 600 pixels wide. These are typical figures; the best size for your resource can only be calculated by playing with various options.
It’s always a good idea to try. It’s awesome that you can run A/B checks to see how effective your advertisements are. Or, to put it another way, how well they are placed. This will help you figure out which sections of your website are best fit for ad banners.
There are a variety of resources for conducting such studies, some of which provide free trials. These types of tools also enable us to determine both the entire website and a specific post.
Improve Your Site Performance
Customers can leave the platform if it takes too long to load or is full of glitches, regardless of how much you use AdSense, how accurate your advertising is, or how good the ads are shown. The speed and quality of your website are the most important factors affecting your AdSense revenue. The result of a smooth user interface and user experience is increased interaction. And it is largely user participation that contributes to ad revenue.
The amount of time a visitor spends on your website influences SERP measures. This is a significant thing to keep in mind since these metrics decide the site’s Google ranking.It’s interesting to note that even the best and most exclusive content combined with effective ads will go overlooked if the web is too slow.
Unfortunately, AdSense has made the approval process very difficult. You risk being rejected if you make even minor errors. Consider the reasons why Google can reject your application:
- The structure of your website
- Google’s AdSense rules are not followed on your blog.
What Is The Best Option If I Want To Work With An Ad Network With Better Solutions?
The Publisher comes across a network that provides transparency as well as regular operation monitoring. Because of their transparency and reliability, using their services is completely risk-free. Their strategy is based on revenue distribution, with publishers earning 70% of revenue and the company getting 30%.
Publishers should choose between header bidding and the standard One Ad Code model for their solutions. MediaFem offers a variety of advertising options, including video, display, mobile, audio, and native advertisements.
Experiment with various article and banner sizes, as well as other features. On the Web, there are several sites dedicated to addressing all of these concerns. Experimenting, on the other hand, is the best way to find a truly successful solution. Also, small aspects like the color of text anchors are being experimented with by many competitors and colleagues. This helps them to see which color attracts the most attention from readers. As a result, don’t lose time and don’t be afraid to do new things. Keep a record of the test results for potential reference.
Also published on Medium.